The Lead Generation Blog
Honest guides on getting contractor leads
Cost benchmarks, channel playbooks, and tactical advice for roofers, HVAC pros, solar installers, and other home-service contractors.
May 23, 2026
Cost Per Lead by Trade in 2026: Roofing, HVAC, Solar & More
A breakdown of average cost per lead across the major contractor trades in 2026 — and what actually moves the number up or down.
Read article →May 23, 2026
The Best Lead Sources for Roofers in 2026 (Ranked)
We ranked every major lead source for roofing contractors by close rate, cost, and exclusivity. Here's where to actually spend your marketing budget.
Read article →May 23, 2026
How to Get HVAC Leads in 2026: 7 Channels That Actually Work
A practical guide to the 7 lead generation channels HVAC contractors are using right now, with realistic cost and close-rate numbers.
Read article →May 23, 2026
Solar Lead Generation in 2026: The Full Playbook
Solar has the highest CPL of any home-service trade. Here's how to keep your customer acquisition cost under control without sacrificing volume.
Read article →May 23, 2026
Why Every Contractor Needs a CRM in 2026 (And What to Track)
Spreadsheets and sticky notes are why contractors lose 30%+ of their leads. Here's the minimum CRM setup every home-service business needs.
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